Senior Digital Marketing Specialist

Analyze and optimize current paid media campaigns on daily basis to deliver better ROI/KPI · Maintaining media plans including changes, budgeting, execution, reporting, optimization, and invoice reconciliation. · Presenting media proposals, including timings and cost breakdowns. · Advising the creative team and clients about the most effective media combination. · Obtaining the best advertising rates that fit with the agreed media strategy. · Analysis and report winning and loss campaigns. · Managing budgets and maintaining advertising spend records. · Help identify target audiences and plan media campaigns. · Experiment with new platforms and channels. Requirements · Minimum of 5 years of experience as a digital marketing specialist or similar. · Understanding of monitoring tools & metrics; able to interpret the results and take action to increase effectiveness (ROI) of media campaigns. · Strong writing, presentation, and strategic and analytical thinking skills. · Able to work independently and have excellent time management skills. · Excellent and proven experience in analytics tools. · Excellent financial skills and the ability to manage large budgets. · The ability to collaborate with others and work as part of a team. · High organizational and project management skills. · Strong communication and networking abilities.