Senior Copywriter/Content Creator

Senior Copywriter/Content Creator

On-HoldRemote
Industry : Marketing
Location:
Work Experience: 5 years

Job Description


  • Conduct market research and competitor analysis to identify target audiences and inform digital marketing strategies.
  • Develop, implement, and manage paid advertising campaigns on platforms like Google Ads, Facebook Ads and LinkedIn Ads.
  • Content Strategy Development: Collaborate with the marketing team to develop and execute content strategies that align with overall Divisions goals.
  • Content Creation: Produce a wide variety of content types including social media posts, video scripts, infographics, and more.
  • Brand Consistency: Ensure that all content maintains a consistent tone, style, and messaging across platforms.
  • Multimedia Production: Work with the graphic designer and motion graphic to create visually compelling content that supports written copy.
  • SEO Optimization: Conduct keyword research and integrate SEO best practices to maximize the reach of content.
  • Audience Engagement: Monitor engagement metrics and adjust content strategies to improve audience interaction and retention.
  • Content Calendar Management: Develop and maintain a content calendar that aligns with all divisions.
  • Team Collaboration: Work closely with other departments such as  sales and product teams to ensure content supports wider business objectives.
  • Research industry-related topics. 
  • Prepare well-structured drafts using digital publishing platforms. 



Requirements

  • Native or fluent proficiency in both English and Arabic (verbal and written).
  •     5+ years of a proven work experience as a Content Creator & Copywriter .
  •     Creativity, attention to details, and an ability to work both independently and collaboratively.
  •     Proven experience in B2B sector.
  •     previous experience in KSA or GCC markets.
  •     Time-management skills.
  •     Familiarity with SEO.
  •     Proficiency in content management systems (CMS) like WordPress, HubSpot, or similar.
  •     Knowledge of social media trends and platform algorithms (preferred).
  •     Bachelor's degree in Marketing, Communications, or a related field (preferred).
  •     Experience with email marketing platforms (Mailchimp, Benchmark, etc. (preferred).


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