Content Creator

Concept & Strategy: Brainstorm and pitch content ideas that align with our brand, product features, and current GCC-specific trends. End-to-End Production: Manage the full content lifecycle from start to finish. This includes scripting and storytelling for videos, writing all copy, and conceptualizing/designing static image content. Platform-Native Focus: Create content specifically for TikTok, Instagram Reels, and Snapchat, understanding the different trends and user behaviors on each. E-commerce Driven: Focus on creating product-centric content (unboxing videos, "how-to"s, lifestyle shots, UGC-style reviews) that clearly communicates value and encourages clicks/purchases. Cultural Relevancy: Act as our cultural expert. Ensure all content is appropriate, relevant, and appealing to a diverse GCC audience (with a strong understanding of KSA, UAE, and Bahrain markets in particular). Collaboration: Work closely with the performance marketing team to understand creative needs for paid ads and with the social media manager to align with the organic content calendar. Requirements Language: Native-level Arabic (Gulf/Khaleeji dialect) is essential, along with professional proficiency in English. Portfolio: A strong portfolio showcasing: Proven experience creating successful content for TikTok, Snapchat and Instagram Reels. Examples of e-commerce or product-focused work. A clear understanding of current Gulf-specific trends, humor, and aesthetics. Cultural Fluency: Demonstrable, deep understanding of GCC cultural nuances, pop culture, sensitivities, and consumer behavior. This includes knowledge of local holidays, events (like Ramadan or National Days), and communication styles. 4. Nice-to-Have Qualifications Voice over confidence and experience (willing to be the "sound" of the brand in some content). Experience creating content for paid advertising (understanding hooks, CTAs). Experience working directly for an e-commerce brand.