Marketing Communication Manager

· Work collaboratively to strategically plan, develop and execute marketing campaigns to market ICHS’s diverse services while reinforcing our brand attributes and differentiators. · Research, develop, execute, manage, and measure the effectiveness of integrated marketing campaigns and communications to support business strategies for customers, industry partners, industry associations, etc.). · Responsible for overall development and maintenance of social assets such as website, LinkedIn page , blogs, etc. · Work closely with SEO partner to ensure success of website and online advertising opportunities. · Proficient in social media engagement via different platforms. · Create compelling, informative and audience-centric marketing and communications materials including: briefs, corporate profiles, key messages, executive speaking notes, customer presentations, brochures, videos, photo library, advertising copy, and digital and print content. · Oversee hiring and managing of contractors (designers, writers, editors and other creative staff) to assist in the creation of internal and external communications tools. · Work closely with sales department to analyze target markets and product mix and identify subsequent marketing opportunities. · Monitor market trends and research customers markets and competitors' activities to aid in the development of marketing campaigns and inspire the development of high-quality creative assets. · Ensure all products, services and communication materials conform to brand identity. · Analyze marketing performance, optimize ROI for all advertising channels and events. Requirements · university degree in marketing, communications, public relations, or a related field. · 3+ years of progressive, related experience in marketing and communications strategy and execution, ideally in a corporate setting. · Exceptional project management skills, collaborative team player able to support multiple business priorities and tight deadlines. · Comfortable with responsibilities that will morph as the business grows. · Strong customer-centric focus, with a proven ability to build and maintain effective relationships at all levels of an organization. · Exceptional writing and storytelling skills in Arabic & English (written and verbal). · Strong attention to detail. · Experience with SEO, social media and metrics data analysis for optimization. · Grasp of brand development and ability to develop, write and implement strategic, integrated communications and marketing plans to promote brand. · Strong overall business acumen and strategic mindset including understanding of budgeting, planning, advertising and promotions. · Ability to develop KPIs, goals and benchmarks to drive the performance of campaigns and projects.